You have the mass market guys, offering low price but using leather and construction of questionable quality. And then you have the leathercrafters. They know the best leather and materials available on the market. They know the construction method that is the most durable, the “best”. They are able to custom make anything – any material, any size. But man, do those straps cost quite a bit. Delugs excels in offering years of experience in leathercrafting bringing value to the watch fam.